Monday 28 October 2013
Production
Front Cover
The first thing that
I did in the construction of the music magazine was open the picture that I
have selected for my front cover so that I could edit it. Because I wanted the
background of my magazine to be Black I have to use Photoshop to get rid of the
background and make it black for the cover.
When the picture was opened it looked like this, with the
white background. I used the eraser tool in order to delete large areas of the
background.
As you can see the majority of the background was deleted by
the eraser tool. I then used the selection tool to cut around the finer details
and to make sure that the whole background was deleted.
The final cutting looked like this with the background
deleted giving me just the outline of the image I want to use on the cover.
21/10/2013
I then copied the image onto a new document which I am using
for the magazine; I added a black background using the gradient and aligned the
image to the right of the page.
02/11/2013
Next I made the Masthead for the magazine. I used an Impact
font and used the blending options to edit it. I added the colour overlay as
black and added a yellow stroke to make it bolder. As well as this the yellow
fits in with the house style and the boldness makes the masthead look like a
sticker affect that I wanted to add.
In order to employ the sticker affect I used the polygon
Lasso tool to draw around the top right corner of the masthead and then
selected fit to cut. This made the top right of the masthead separate to the
rest of the text and allowed me to rotate it 180 degrees for it to look like a
peeled sticker. I then added a larger stroke and white colour to give it more
affect.
Next I added the positioning statement below the masthead
using the text tool and aligned it spacing the letters further apart using the
character tools.
13/11/13
I then added a banner across my title so that my main cover line can stand out. the Banner was done using the rectangle shape and I used the skew effect to make one end elongated. As well as that I also used the blending options to make the banner yellow and the black stroke to add boldness.
I then added the first cover line across the magazine. the cover line is spread across the page as I is the main cover line and overlaps the image s it is regarding the person on the cover. A black font is used to standout on the yellow background and is formatted in a way that gives it characteristics of a music magazine.
Next I added the other cover lines to the magazine, I used a variety of different fonts so that the magazine didn't look boring I also employed different sizes and colours. For instance I used a colour sample of Sam's denim jacket in order to link the cover line to the other colours on the page. I also aligned the list of bands closer together to highlight that that was all one cover line and to give the magazine a neater appearance.
16/01/14
Next I added a puff using the circle tool, this was also constructed using a stroke affect to give it a bolder outline.
I then added a skyline to the magazine, the skyline is there to give additional information about the magazine and lists the names of certain bands featured within the magazine to draw readers attentions. I used the same font to keep the theme constant however changed the colour to distinguish between bands.
Finally I added a image of a bar-code to the magazine and the issue information as that is a convention of music magazines that i needed to include. I also added a banner with the price on it to give the page a little more detail.
24/02/14
I made more changes to eventually finish with the final product that is seen above. I deleted the puffs that I didn't like and added more banners and cover lines in order to give it more of a professional look
Content page.
27/02/14
For the construction of the contents page I opened up a new project in Quark express and made sure that I inserted three columns, he reason for this is that it gives the page structure and that the contents is going to be formatted into three columns.
This is the Blank page that am going to construct the page on, as you can see it has been divided up into three columns and is an A4 size to appear as a music magazine. Not only this but I have also used guides so that everything looks professional and can be kept neat.
I used the tool shape to draw a rectangle the same size as the page and used the modify selection to change it to a black colour, this is so that the page can have a black background instead of using a gradient.
The next thing that I did on the page was add in the Yellow banner at the top. I did this using the rectangle tool and changed the colour to yellow in order to fit in with the house style of the magazine. The banner is spread across the width of the page because I am going to add text in and make an effective title.
28/02/14
As you can see I then added in the title to the page. The title is a distorted font that is different to the masthead of the magazine and also different from the other fonts that I will use on the page in order to distinguish it from ordinary text. It is also the largest thing on the page and helps it to stand out. "This week" is also next to the title in order to establish it as a weekly magazine and also adds to the title banner making it more full and appear more professional.
I then added yellow lines onto the page so that I could highlight where the columns are going to be. The yellow adds to the pages theme and also helps to separate text.
I then added in the banners in order to give my blog an organised look and set out headings for the rest of the articles, the banners that I have used are put in yellow to establish the house style of the magazine and also establish the feature articles and regular content sections of the contents page.
03/03/14
I then added in the text for the contents page setting out headers in a distorted font and sub text to give the readers information about the pages.
Here I have added in the page numbers to the page so that the audience can find the relevant content more easily I did this by using the text tool and used the guides and measurement tools to align the text.
I then imported the images that I had took for the contents page and aligned them right to the end of the page to look professional.
After I added the images I Incorporated captions to the images so that the audience knew what the image was off and gave them extra information. That then completed the production for the contents page and meant that I had used a variety of features so that the contents page could look professional.
This was the final contents page for the music magazine, as you can see it has used a variety of images on the page and has also used the house styles of the magazine continuing the black and yellow theme.
Double page spread
06/03/14
I then began production for the double page spread of the magazine, opening in a blank quark and setting it to have three columns so that my text could be positioned on the page evenly.
I then copied and pasted the page so that it was duplicated and placed it next to the original page to give me a double page spread.
Next I used the square tool to draw around the perimeter of the page and modified it to give a black fill to make up the background of the page.
I then incorporated the image that I had affected to be black and white onto the left hand side of the page giving me a background across the full double page spread.
The title was then added to the page and used a distorted font typical of the conventions and house style of my magazine.
07/03/14
After that i added in the text that I had prepared before production and added it to the page using the guidelines for help. I also added drop caps to the text to make it look more professional
I then added a quotation to the article using large text on the left hand side of the page and also added page numbers using the text tool.
This was the final product for the double page spread using a variety of media and techniques in order to create a professional looking magazine page. I made a few changes to the final image making the title bigger and moving the page numbers higher.
Production.
Front cover photographs;
This is the image that I have took for the front cover of the magazine, it is a medium close up and follows certain aspects of mise en scene through the black T-shirt and the denim jacket indicative of the genre.
The final image that I have used on the front cover of the magazine has been edited on Photoshop to get rid of the background using the magic wand tool as well as the lasso tool to edit around other background that was not edited out.
Contents Page;
This image was used on the contents page, that was took at a live 1975 gig, the picture was used with a caption to the article and is typical of the music magazine genre and fits in with the themes well, I also edited it into black and white in order to fit in with the themes of the magazine.
This was an image used referring to the band that I have featured on the double page spread. The picture was also edited into black and white like the previous image to carry on the continuous theme of the magazine and also the contents page.
This was an image that I took of a ticket that people could win in a ticket giveaway competition I focused the image at the forefront and distorted at the back to give it more of an effect and fit in with the distorted text of the page.
This was another image that I used on the contents page that was something people could win. I is a iTunes voucher and felt like a cool image to include.
Double Page Spread:
This is the image that I have used in the double page spread, the image follows elements of mise en scene through the arctic monkeys T shirt and festival wrist band as well as that the dark colours and pose of the model is remnant of the conventions and themes being employed.
This is the image edited adding in a black and white filter so that it looks good on the page and fits in with the whole page.
The final image that I have used on the front cover of the magazine has been edited on Photoshop to get rid of the background using the magic wand tool as well as the lasso tool to edit around other background that was not edited out.
Contents Page;
This image was used on the contents page, that was took at a live 1975 gig, the picture was used with a caption to the article and is typical of the music magazine genre and fits in with the themes well, I also edited it into black and white in order to fit in with the themes of the magazine.
This was an image used referring to the band that I have featured on the double page spread. The picture was also edited into black and white like the previous image to carry on the continuous theme of the magazine and also the contents page.
This was an image that I took of a ticket that people could win in a ticket giveaway competition I focused the image at the forefront and distorted at the back to give it more of an effect and fit in with the distorted text of the page.
This was another image that I used on the contents page that was something people could win. I is a iTunes voucher and felt like a cool image to include.
Double Page Spread:
Article research.
Interview Questionnaire;
- Who is you favorite band/Artist?
- Have you got any gigs coming up?
- What is the ambition for the band, where do you see yourself in five years time?
- What do you think of reality talent shows such as the X factor?
- Who is your idol/role model in music?
- If you could pick one festival to play at in the summer what would t be?
- What is the Warrington music scene like?
- Have you got any plans to release some new songs?
- Who would be your ideal collaboration be with?
Band research.
Clincton View: Four
piece alternative rock band from Warrington.
Email: Clinctonview@gmail.com
Currently releasing their first EP and are in the recording
process at the moment.
Members:
1.
John McDermott.
2.
Sean Bailey.
3.
Andy Mullarkey.
Gigs;
1.
The Kings Head Pub.
2.
Secrets Bar. (Liverpool)
3.
Hoop and Mallet pub.
4.
Chapelhouse.
Played with and supported another young Warrington based
band known as ‘The Reeves’ @_TheReeves
Questionnaire
The questions that I have used on this questionnaire will help me to understands the needs and wants of the target market, the questions are important in helping me to understand the specific requirements of the magazine. For example asking the questions about who the audiences favorite band is allows me to see what particular bands are popular and by featuring them in the magazine it would make the magazine more appealing to the target audience. The questionnaire also allows me to see what particular colours the audience associate with the genre of music and what name appeals to them too this is important as they are visual things that will help to attract the audience. Furthermore questions about what other music magazines people buy gives me an insight into what magazine is popular on the market and allows me to see what conventions of them magazines attract the audience. Not also that but the questionnaire will also give me the important information in relation to the distribution of the magazine for instance whether it should be weekly or monthly for instance and the price that it should be retailed at which is especially important to consider when dealing with a younger target audience in order to keep the magazine affordable.
Analysis of double page spread articles.
Q magazine; Double page spread, Jay Z.
Ananlysis of professional magazine covers
NME front cover analysis:
Q magazine cover analysis:
Kerrang magazine cover analysis/
Q magazine cover analysis:
Kerrang magazine cover analysis/
Initial plans for my magazine
My music magazine will be based around the Alternative and Indie rock genre focusing on artist that fit into that genre of music for this reason I need to look at the market and plan the first steps for my magazine planning certain content that will feature in my magazine and other issues such as price and issue size.
Price:£2.50
I am intending to set my price around £2.50 because I think that it is a relatively cheap price for the magazine which is important because my target audience will be younger people so my magazine will need to be affordable especially if I am planning on releasing the magazine weekly to maintain a loyal customer support and to ensure people keep buying the magazine at a reasonable price.
Frequency: Weekly.
I intend to release my magazine weekly as do most music magazines the reason being is so that I can release regular content.
Average Issue size:
My issue size will be roughly around 80 pages more than my competition NME meaning that my readers can get more content weekly.
Regular Content:
My regular content will feature up to date information about the charts in the genre of music that I am focussing on alternative/indie rock. I will also have regular content looking at bands latest gigs and performances as well editors sections for specific journalist to have their own columns.
Feature Articles:
Price:£2.50
I am intending to set my price around £2.50 because I think that it is a relatively cheap price for the magazine which is important because my target audience will be younger people so my magazine will need to be affordable especially if I am planning on releasing the magazine weekly to maintain a loyal customer support and to ensure people keep buying the magazine at a reasonable price.
Frequency: Weekly.
I intend to release my magazine weekly as do most music magazines the reason being is so that I can release regular content.
Average Issue size:
My issue size will be roughly around 80 pages more than my competition NME meaning that my readers can get more content weekly.
Regular Content:
My regular content will feature up to date information about the charts in the genre of music that I am focussing on alternative/indie rock. I will also have regular content looking at bands latest gigs and performances as well editors sections for specific journalist to have their own columns.
Feature Articles:
- Interview with bands/artists
- Gig schedules
- Concert reviews
- Festival line ups.
- Album charts.
- Arctic Monkeys interview on Finsbury.
- Music news.
- Mercury music awards review.
- Alternatice music history icons
- Up and coming acts.
Researching the market place
NME.
For the research into the marketplace I decided to do a little research into the music magazine NME as the style of music that they cover is similar to the indie genre that I want to focus my magazine on. NME's regular content will often be things such as gig information and reviews on performances and new albums they are a weekly up to date magazine giving readers all the information on the indie rock and alternative music scene. As for featured articles these vary every week but will often be a exclusive interview with an artist or band from that Genre.
My research gave me the following information about the NME magazine;
NME media pack.
NME website.
Publishers website.
Media Pack.
Publishers website.
Mixmag website.
Rock Sound magazine.
Media pack.
Publishers website.
Uncut Magazine.
Uncut magazine is a magazine released monthly concentrating on the rock and alternative genre, Uncut traditionally focuses on older style of rock and is aimed at a slightly older target audience than most other music magazines that I have researched. Having said this it is a competitor for my magazine with a huge male fan base and also the fact that it looks at a similar music genre.
Price: £4.80
Frequency: Monthly.
Gender of the Audience: 86% Male 14% Female.
Average age: 37
Target audience: Massively male target audience with a very small female subscribers.
Issue size: 110 pages.
Uncut magazine.Media pack.
Publishers website.
For the research into the marketplace I decided to do a little research into the music magazine NME as the style of music that they cover is similar to the indie genre that I want to focus my magazine on. NME's regular content will often be things such as gig information and reviews on performances and new albums they are a weekly up to date magazine giving readers all the information on the indie rock and alternative music scene. As for featured articles these vary every week but will often be a exclusive interview with an artist or band from that Genre.
My research gave me the following information about the NME magazine;
NME media pack.
NME website.
Publishers website.
- Price: £2.20
- Frequency: Weekly.
- Readership: 247,000
- Gender of readers: 63% male 37% female.
- Average age: 25.
- Target market: men 17-3
- Issue size: 66 pages.
Q Magazine.
Q magazine is the UK's biggest music magazine and is another magazine that focuses on a similar genre of music as my magazine is intended to be as well as a variety of other music types, the magazine would be a competitor for my magazine and is one of the leading music magazines on the market. Again as in NME featured articles will more than likely be exclusive interviews with bands and artists as well as numerous specials In that issue. Because Q is a monthly magazine their regular content is much more varied as they have more content to feature than a weekly music mag.
- Price: £3.99
- Frequency: Monthly
- Readership: 377,000
- Gender of readers: 75% male 25% female
- Average age: 29
- Target audience: mainly males from around 20 up to 40
- Issue size.
Mojo Magazine.
Again like the previous two magazines Mojo s another potential competitor for my music magazine focussing on a similar genre and with a similar target market. Mojo is mainly focused on the classic rock genre so it is not too alike my magazine however their are similarities between the two magazines and would defiantly attract similar readers.
MOJO
MOJO
- Price: £4.60
- Frequency: Monthly
- Readership: 211,000
- Gender of readers: 26.9% Female 73.1% Male
- Average age:37.
- Target audience:20-45
- Issue size: 138 pages.
Media Pack.
Publishers website.
- Price: £6.95
- Frequency: Weekly
- Readership: 345,000
- Gender of readers: Female 45.3% Male 54.7%
- Average age: 22
- Target Audience: Males and females especially teens 15 up to 25.
- Issue size: 63 pages.
Kerrang!
Kerrang Is a UK music magazine dedicated to rock music and a new wave of heavy rock metal in Britain, for this reason it is not as much as a competitor to my music magazine as it is not on the same genre however the magazine may appeal to some of the same audience as mine for example teenagers around the age of 19 right through to people in their twenties an is also a weekly music magazine that I will be competing with.
Mixmag.
Mixmag is a British electronic dance and clubbing magazine, published in London. It is the world's biggest selling dance music magazine. Although the genre of my magazine isn't dance this magazine still appeals to the same target audience most importantly men, the amount of male readers of Mixmag is significantly higher than most music magazines and is focused on the male reader. Mixmag is also a exceptionally big magazine on the music magazine genre. Its regular content features focuses around current Dj's and sets and the dance music scene.
- Price: £3.95
- Frequency: Monthly.
- Readership: 450,000
- Gender of readers: 72% Male 28% Female
- Average age: 24
- Target Audience: In particular males from 18-30
- Issue size: 76 pages.
Rock Sound magazine.
Rock Sound is a British magazine which concentrates on rock music. The magazine aims at being more underground and less commercial, while also giving coverage to more well-known acts. It generally focuses on the pop, punk, pop-punk and rock genre however isn't necessarily focused on the rock indie genre. The magazine shares some similarities with mine in that it is for a younger audience and is another weekly music magazine that will be in competition with me.
- Price: £3.90
- Frequency: Every 4 weeks.
- Readership: 56,908
- Gender of the Audience: 59% female 41% Male
- Average age: 21
- Target audience: Aged 15/24 both genders.
- Issue size: 120 pages.
Media pack.
Publishers website.
Uncut Magazine.
Uncut magazine is a magazine released monthly concentrating on the rock and alternative genre, Uncut traditionally focuses on older style of rock and is aimed at a slightly older target audience than most other music magazines that I have researched. Having said this it is a competitor for my magazine with a huge male fan base and also the fact that it looks at a similar music genre.
Publishers website.
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